YANG, J.-S.; WIJAYA, S. M.; XIE, J. THE INFLUENCE OF PRODUCT QUALITY AND SERVICE QUALITY ON CONSUMER PURCHASE DECISIONS AT KFC IN JAKARTA. JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS, [S. l.], v. 3, n. 4, p. 1114–1133, 2024. DOI: 10.55047/jhssb.v3i4.1397. Disponível em: https://ojs.transpublika.com/index.php/JHSSB/article/view/1397. Acesso em: 15 may. 2025.