Nurminingsih, Somalua, R., Supriyani, M. and Bawazir, H. (2023) “ANALYSIS OF PRODUCT QUALITY AND PRODUCT INNOVATION ON CONSUMER LOYALTY OF CONVECTION COMPANIES”, JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES, 2(4), pp. 927–934. doi: 10.55047/marginal.v2i4.754.