1.
Amelia AN, Halik A, Budiarti E. The Moderating Role of Social Media Marketing and the Effect of Price Perception and Brand Identity on Purchase Intention Through Perceived Value as a Mediator Variable at Carina Florist in Surabaya City. J. Manag. Account. Gen. Financ. Int. Econ. Issues [Internet]. 2025 Jan. 18 [cited 2026 Mar. 20];4(1):179-98. Available from: https://ojs.transpublika.com/index.php/MARGINAL/article/view/1581